Shenzhen Leyi Network Co., Ltd (hereinafter referred to as "Leyi Classic Games") with its subsidiaries and affiliates develops and publishes social games for the web and mobile devices. This Privacy Policy described the ways Leyi Classic Games, with its subsidiaries and affiliates ("Studio," "us," "our," or "we"), collected, stored, used, disclosed, or otherwise processed personal information of users in connection with product offerings such as the company website, Studio game(s) provided on mobile platforms, and any other Studio product or service that posted or linked to that policy.
Personal Information We Collect and How We Collect It
When you interacted with or used the Services, the prior online version stated that Leyi Classic Games collected personal information about you. Sometimes it collected personal information automatically when you interacted with the Services, sometimes directly from you when you used the Services, and at times from other sources and third parties, including other players.
Under registration information, the prior version explained that if you created an Account, you could provide your name, username, e-mail address, password, and other information used to confirm access to your Account. If you signed into the Services with Facebook Connect, the company stated it would collect information visible via your Facebook account, such as first and last name, Facebook ID, profile picture or URL, and list of Facebook friends.
It also described address book information, technical and usage information, payment information, information collected by or provided to customer support, communication preferences, and information connected with surveys, user research projects, competitions, and promotional events. It separately stated that information could be collected from other users who upload contacts, third-party information providers, and social networking sites, and that sensitive or special categories of information were not typically sought, though users could choose to provide such information in certain interactions.
How We Use Your Information
The prior online version stated that information was used for service delivery, marketing and advertising, research and development, compliance and protection, and push notifications. For service delivery, the archived text listed purposes such as creating service accounts, identifying and suggesting connections with other users, operating and improving the Services, understanding preferences, providing customer support, sending confirmations and notices, conducting surveys and promotions, preventing fraud, and enabling communication between users.
For marketing and advertising, it stated that information could be used to deliver and target advertising and promotional information, and to communicate by e-mail or push notification about promotions, contests, rewards, upcoming events, and other news about products and services. For research and development, it stated that aggregate or anonymous information could be created and used for lawful business purposes.
For compliance and protection, the archived text described uses related to complying with applicable laws and legal processes, protecting rights, privacy, safety, and property, auditing internal processes, enforcing the terms governing the Services, and preventing fraudulent, harmful, unauthorized, unethical, or illegal activity.
Sharing of Your Information
The prior online version stated that information could be shared with service providers that performed services on behalf of the company, payment processors, advertising partners, parent companies, subsidiaries and affiliates, professional advisors, law enforcement and public authorities, business transferees involved in corporate transactions, and recipients specified by the individual user through consent or direction.
Online Advertising
Under interest-based advertising, the prior online version stated that, to the extent advertising was displayed in the Services and with consent where required by law, the company could share information or allow online advertising networks, social media companies, and other third-party services to collect information over time. It listed categories of advertising-related information including device make, model, and operating system, screen size and orientation, audio volume, carrier, locale settings, network connection type and speed, IP address, keywords, city- and/or country-level geolocation data, browser user-agent, and advertising IDs such as IDFA and GAID.
The prior version also included sections on social media widgets, cross-device linking, Google Analytics and advertising, opt-out tools such as aboutads.info and youronlinechoices.eu, DAA AppChoices links, and a statement that the company did not respond to Do Not Track signals.
Security of Your Information
The prior online version stated that reasonable and appropriate technical and organizational measures were implemented to protect the security of personal information, while also noting that no security system is impenetrable and that transmission was at the individual's own risk.
Data Retention & Deletion
The prior online version stated that data could be stored on servers in the United States or any other country in which the company, its affiliates, subsidiaries, agents, contractors, or service providers maintained facilities. It further stated that personal information would be retained as long as needed to provide Services, comply with legal obligations, resolve disputes, and enforce agreements, and that when it was no longer required, the company would look to delete or anonymize it or isolate it in backups where deletion was not immediately possible.
Children's Privacy
The prior online version stated that the Services were not intended for use by children aged 16 or such higher age as required by applicable law, and that Leyi Classic Games did not knowingly collect personal information from children through the Services or knowingly allow them to use the Services.
Third-party Websites and Services
The prior online version stated that the Services might contain integrations or links to third-party websites or services, including business partners, and that by interacting with those third parties, users would provide information directly to the third party and their privacy practices would apply.
Transfer of Personal Information Outside Your Country
The prior online version stated that information collected about users could be transferred across borders to affiliated entities or other third parties, and that if users were located in the European Economic Area, United Kingdom, or Switzerland, personal information could be processed outside those regions, including in the United States.
Managing Your Information
The prior online version stated that, subject to certain exemptions, users could request deletion, review, changes, or correction of information by contacting the company. It explained that users seeking deletion could send an e-mail to gamesupport@leyinetwork.com and place "Delete My Account" in the subject line or request deletion inside the app they were using. It also noted that users might lose access to the associated account, game progress, and unused virtual items, and that identity verification would generally be required before processing a request.
Specific Provisions for EEA, UK and Swiss Individuals
The prior online version stated that these additional provisions applied to individuals located in the EEA, the UK, and Switzerland. It identified Leyi Classic Games as the data controller responsible for processing personal data in connection with the Services and described rights including access, correction, erasure, restriction, data portability, objection, withdrawal of consent, and the right to make a complaint.
It also described lawful bases for processing, including contractual necessity, legitimate interests, legal obligations, and consent, and explained that for data transfers outside Europe, the company would typically seek to use adequacy decisions, approved contractual safeguards, or other recognized mechanisms where applicable.
Specific Provisions for California Consumers
The prior online version stated that California residents had rights to know, access, correct, delete, and opt out. It stated that the company did not "sell" information in the ordinary sense, but that some advertising-related disclosures could be treated as sharing under California law. It described how California consumers could submit requests, how identity verification would generally work, and that the company aimed to respond within 45 days unless an extension was needed.
Changes to this Policy
The prior online version stated that the policy could be updated to reflect changes to data and information privacy practices, and that material changes would be communicated by means of a notice on the Services before the change became effective.
Contact Us
The prior online version directed users to contact gamesupport@leyinetwork.com and listed the address as:
8F-9F, West Tower, Baidu International Building,No. 8 Haitian 1st Road, Nanshan District,
Shenzhen China
Copyright © 2024 Leyi, Ltd. All rights reserved. The archived page also displayed a notice that the game was a trademark of Leyi, Ltd in the People's Republic of China.